Texas News PrimeTime
Coming out of a once in a century pandemic that shuttered most school operations, then Texas News Channel was in need of a major visual overhaul and a name change. After a couple years of revisions, we settled on this now iconic look for an important brand on campus, and for starting careers.
Here’s the full graphics package I designed myself for broadcast and digital.
Broadcast Graphics
Main Tease Graphic
Primary Lowerthird
Coming Up Tease Graphic
Citation Graphic
Two Names Segment Lowerthird
Primary Motion Background
Intro Sequence
Broadcast Package & Digital Exclusive Graphics
The Logo
The Chevron symbolizes PrimeTime’s fresh, forward thinking approach to the news, while the bold orange and blue color palette pays homage to our university while representing the wide breadth of viewpoints we seek to represent on our air.
See more in
The Brand Book
